Investor Story: helping entrepreneurs connect with potential investors


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"The coaching process helped me gain the perspective that an outside investor would take when looking at my business, which helped me tailor my pitch, and my strategy."

— Kyle McCarter, CEO and Founder, Body Core


Read more testimonials from entrepreneurs.


See our case study on helping a startup business land their initial customer.

Our Investor Story service is an efficient service package for early-stage companies that includes development of the essential communications elements that you will need to attract investors into serious conversations about funding your launch and growth. Coaching and development of communications materials are packaged in the following configurations and available a la carte.

Your investor story must explain exactly how you are going to get your product or service into the hands of customers. For consumer products, who has committed to carry your product? How will you sell it in? What packaging, price and promotion will the retailer require?

Getting in front of the right people burns time and money

Don't blow it with a rambling pitch that frustrates investors.  Through careful structure and delivery, you can lead the conversation toward your strengths and address weaknesses proactively. From the very first meeting you can demonstrate that you are management material. Convince investors that their participation is the missing ingredient to success.

Please contact us for more information and pricing.  BentonsEdge provides free two-minute coaching through the Missouri Venture Forum.  Find out more.

 



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Message from the CEO

Dan Davison, CEO

Thank you for visiting our website. See how your peers are overcoming sales, marketing and communications challenges, in the links below.
– Dan Davison, Founder & CEO, BentonsEdge LLC

Selling into a Conservative Industry

Mark Reighard, CEO, Avchem

"We shocked the industry by winning the largest service contact of the decade."
– Mark Reighard, CEO, Avchem

Writing a winning proposal.

Frank Kimball, SVP Sales & Marketing, Avchem

“We faced a must-win proposal effort.”
– Frank Kimball, SVP Sales & Marketing, Avchem

Differentiating a service business in a “me-too” industry.

Jason Fiehler, CEO, Infuz

“We would not have gotten as far as we did as fast without BentonsEdge.”
– Jason Fiehler, CEO, Infūz

Helping a technical team gain market acceptance.

Bill Smith, Group Manager, Advanced Tooling Solutions, Inc.

“BentonsEdge helped us simplify our message and gain market acceptance quickly.”
– Bill Smith, Group Manager, Advanced Tooling Solutions, Inc.

Getting a launch customer for a medical device.

Ric Baldini, President & CEO, REaladi, Inc.

“Our relationship with our launch customer was so effective that they invested our company.”
Ric Baldini, President & CEO, REaladi, Inc.


Recent applications of BentonsEdge Value-Story Selling™: